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Digital Case Study
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Consumer Superbrands 2011: BBC
The BBC is the world’s best known broadcasting brand, offering the full range
of programmes from independent journalism to live music, arts and specialist factual
programmes to ambitious drama and comedy and outstanding children’s content.
BBC programmes are accessed via 10 UK-wide network television services, 10 national
and 47 Nations and regional radio stations, plus online and interactive services.
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