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Digital Case Study
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Consumer Superbrands 2010: Tate
Tate’s impressive pedigree dates back to the 19th century, but in recent years it has built an unparalleled reputation for increasing public access to national collections of both home-grown and international modern, contemporary art. This ambitious and trailblazing agenda has been achieved through challenging traditional ideas of gallery-goers and embracing innovation across its four sites: Tate Britain, Tate Modern, Tate Liverpool and Tate St Ives.
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