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Digital Case Study
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Consumer Superbrands 2010: Virgin
Virgin is known for applying its brand values across many sectors, making it arguably one of the most diverse brands in the world. Throughout its 40-year history, it has continued to stand out from its rivals through an unwavering focus on quality, outstanding customer service and industry innovation. That three of its brands – Virgin Atlantic, Virgin Media and Virgin Mobile – have attained Superbrand status in 2010 is testament to its ongoing success.
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